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SAP Certified Associate - Implementation Consultant - SAP Customer Data Platform Sample Questions (Q71-Q76):

NEW QUESTION # 71
Which of the following file formats is supported by storage application source types in SAP Customer Data Platform?

A. Plain text file (TXT)
B. eXtensible Markup Language (XML)
C. YAML Ain't Markup Language (YAML)
D. JavaScript Object Notation (JSON)

Answer: D

NEW QUESTION # 72
You are a consultant on an SAP S/4HANA Cloud greenfield project.
Which of the following aspects should you focus on to achieve and maintain clean core data quality? Note: There are 2 correct answers to this question.

A. Timeliness
B. Accuracy
C. Efficiency
D. Stability

Answer: A,B

NEW QUESTION # 73
You want to create a calculated indicator.
What attributes from the customer schema can you use? Note: There are 3 correct answers to this question.

A. Activity indicators
B. Actions
C. Profile
D. Events
E. Segments

Answer: A,C,D

Explanation:
When creating a calculated indicator within the SAP Customer Data Platform, you can utilize attributes from the customer schema such as Events (B), Profile , and Activity indicators (D). These attributes can be combined in a mathematical equation to create a new indicator that reflects complex calculations. For example, you can use numeric profile attributes, activity indicators, or activities from the CDP schema to calculate the new indicator, and you can also apply conditions to narrow down the customer profiles to which the calculation will be applied.
Reference = This information is supported by the SAP Help Portal documentation on creating a calculated activity indicator1 and activity indicator calculation2.
In the SAP Customer Data Platform, when creating a calculated indicator, certain attributes from the customer schema are pivotal for defining complex metrics that provide deeper insights into customer behaviors and preferences. The attributes you can use include:
B . Events: These attributes encompass various customer interactions and behaviors captured as events, such as purchases, website visits, or engagement with marketing campaigns. Events can be used to calculate indicators that reflect customer activity levels, preferences, or engagement patterns.
C . Profile: Profile attributes contain demographic and personal information about the customer, such as age, location, preferences, and more. These attributes can be used in calculated indicators to segment customers, personalize experiences, or predict customer behaviors based on their profiles.
D . Activity indicators: These are metrics or flags derived from customer activities and behaviors, such as frequency of purchases, average transaction value, or recent engagement. Using activity indicators to create calculated indicators allows for the synthesis of complex metrics that can measure customer loyalty, lifetime value, or risk of churn.
By leveraging these attributes, calculated indicators can provide multifaceted insights into customer behavior, preferences, and value, driving more informed business decisions and personalized customer experiences.
Reference:
SAP Customer Data Platform documentation on creating calculated indicators and using customer schema attributes.
Best practices for leveraging customer data attributes in the SAP Customer Data Platform for advanced analytics and segmentation.

NEW QUESTION # 74
Which of the following are functionalities of the Event Playground?
Note: There are 2 correct answers to this question.

A. Ingesting a test event with test values provided via a dedicated form
B. Allowing input of data at each step after the test event is run to verify alternative outcomes
C. Showing logs and errors at each step of the pipeline, in both table format and JSON
D. Recording results of test event runs and exporting them as a JSON

Answer: A,C

NEW QUESTION # 75
What does the Activities tab in the customer dashboard show to the user?
Note: There are 2 correct answers to this question.

A. The amount spent in the customer's last order
B. The customer's calculated indicators
C. A customer engagement chart showing the times of day and days of the week the customer is most active
D. An activity timeline showing the customer's past activities

Answer: D

NEW QUESTION # 76
......

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SAP Certified Associate - Implementation Consultant - SAP Customer Data Platform Sample Questions (Q71-Q76):

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